Project Overview

We designed a new protective surface for Metal Morph’s two metalworking machines, the HF 600 TT and the multi-slide HF 450 TT. The main goal was to create a modern, efficient, and user-friendly design that clearly reflects the function of the machines while also achieving a strong visual presence. From the start, the focus was placed on clarity, durability, and a design language that supports both operation and brand recognition.

Design Language and Visual Identity

The new surface design builds on Metal Morph’s existing visual identity. It retains the familiar rounded edges that characterize the brand’s previous products and ensure continuity across the product range. At the same time, the redesign introduces a significant shift in surface color. The former light gray and blue palette has been replaced with a deep black finish. This change gives the machines a more contemporary, professional, and high-quality appearance. The new color also strengthens contrast and allows key functional elements to stand out more clearly.

Beyond its visual impact, the dark finish supports everyday industrial use by reducing the visibility of wear and creating a more uniform long-term appearance. As a result, the machines now project a stronger, more confident presence on the production floor. The updated look also aligns closely with the client’s current brand direction and supports their positioning in a competitive industrial market.

Function Driven Form

The form of the protective surface is derived directly from the internal structure and function of each machine. Every line and transition follows technical requirements rather than decorative choices. By allowing function to define the shape, the design uses the available volume efficiently and avoids unnecessary visual complexity. This approach results in a surface that feels clean, purposeful, and visually balanced.

Material selection played an important role in achieving both durability and cost efficiency. The chosen materials provide resistance to industrial use, protect sensitive components, and ensure long-term stability. At the same time, the rational design and controlled complexity support economical manufacturing in series production. Through this process, we achieved a solution that balances visual quality, technical performance, and production efficiency.